Storywerk 360° Personal Branding Journey.
For entrepreuneurs, CEOs and medical doctors.
How you can successfully translate your expertise into a strong personal brand - and gain reach and visibility with a convincing appearance and storytelling. For entrepreneurs, CEOs or medical doctors.
Become a visible expert as an entrepreneur, CEO or doctor.
As an entrepreneur, CEO or medical doctor, do you want to break out of your niche as a hidden champion? And become an expert with a high profile?
- To make your company, products or services more visible and successful
- To represent and manage your company more clearly and convincingly – internally and externally
- To attract and retain your ideal customers, partners and employees
- Or simply because you know that with a high reach and visibility, you can bring your vision to the world
faster, easier and more successfully
Becoming visible means standing out.
But how do you stand out from the crowd? How to get noticed in all the hustle and bustle without bending? How to be heard and seen – and be positively remembered?
The answer to your challenge is Personal Branding.
Because in combination with your personality, your expertise only exists once. You are yourself your strongest unique selling proposition.
People identify best with people.
In our digitalized, volatile world, it is much easier for people to identify with you as a person than with your company. You as a person – with your authentic story, your values and your vision – are much better at inspiring other people, moving them and creating trust.
Shortly: your personal brand turns your company, your product and your service into something unique.
On your Storywerk 360° Personal Branding Journey, we support you step by step in defining your brand personality as an entrepreneur, CEO or medical professional.
Creating a strong and authentic narrative.
Together we create a strong and authentic narrative that is in line with your values and expectations – and those of your target groups and your industry.
On this foundation, we use powerful storytelling to position and anchor you as an expert within your target groups, sustainably, in the long term.
So that you can strengthen your visibility and reputation and become highly relevant in the lives of the people you want to reach and move – and successfully bring your vision to the world.
Target group: Entrepreneurs, CEOs, medical professionals, corporate brand ambassadors.
Structure in four modules.
Define your measurable brand objectives (examples).
- Increase awareness as an expert
- Generate leads, win ideal customers
- Find, lead, inspire and retain employees
Determination of Positioning
- Analysis of your current brand & communication
- Industry and competition check
- Results, recommendations, next steps
1:1 Personal Brand Coaching
- Develop your brand personality
- Define your USP, your positioning
- Create your elevator pitch
- Determine your target group personas
- Develop your communication concept
- Optimize your visual presence: Logo, brand claim, visual language (photos, videos)
- Realign your website: Structure, content, design and implementation, online marketing
Strong external communication
- Content Creation on Social Media
- Newsletter, Podcast, Youtube
- Management of your channels
- Public relations
- Performance coaching: performing confidently in front of an audience and in front of the camera
- And everything else that is important to you as a personal brand
In your free strategy call, we clarify what is important to you. And how we can best support you. We look forward to meeting you.